SEO For Estate Agents Tip: Niche Marketing Strategy for Real Estate Agents – Kevin Ward

Go to for the best training for new real estate agents or if you are in the process of getting your real estate license. From Kevin Ward, #1 Bestselling author of The Book of YES ( and international real estate trainer, speaker, and coach…committed to providing you with the best real estate training anywhere.

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In this video Kevin describes the different niche marketing strategies used by Realtors and challenges the common belief that “Riches are in the Niches.”

Niche marketing was a concept created in the 1920’s by companies to deal with marketing costs when every marketing impression on a customer or prospect had a tangible cost in dollars or “man-hours.”

Having a niche can be great. However it can also be very limiting. If you’re going to pick a niche, here is my favorite “niche” motivated sellers.

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8 thoughts on “SEO For Estate Agents Tips: Niche Marketing Strategy for Real Estate Agents – Kevin Ward

  1. I started cold calling about a month ago and have been able to pick up 3 listings . I usually just go for expired listing since FSBO are usually Jerks . By the way I use your scripts Kevin .

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